How Do You Publish a Blog?

Did you know that you can publish your blog for Amazon’s Kindle? I feel like this is something I’ve vaguely been aware of for awhile, but never spent much time thinking about. Amazon’s Kindle Publishing for Blogs (BETA) is certainly one more experiment that blurs the definition of what we might think of publishing as. (In fact, I’d be rather for making an argument that this is more of a syndication than a publication). But still, it’s one more way that enterprising writers could look to publish and profit from their writing. If it’s good enough. (Most of it’s probably not. Just saying).

Speaking of profit, Mashable (“HOW TO: Publish Your Blog on the Amazon Kindle”) has a short but sweet rundown of the dollars and cents involved:

“Let’s talk about numbers. First, you don’t get to choose pricing — Amazon does, based on what it believes is fair. This means $0.99 or $1.99 per month for most blogs. There is no way to distribute your blog for free, either.

Also important: you only get 30% of the subscription revenue. Thus if your blog goes for $0.99 cents and 1000 people subscribe to it via the Kindle, you’re not going to make $990, but rather $297

I’d be rather curious to see how many people are in fact paying for blogs and what sorts of blogs are most popular. Of course, Amazon is famous for keeping such details very close to the vest (PCWorld: “Amazon Kindle Sales: As Vague As They Wanna Be”).

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I run the ThinkLab at the University of Cambridge, and research digital habits, productivity, and wellbeing.

tyler shores cambridge

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